| 1. | According to m e porter , a well - known american scholar on strategic management , in any industry and trade , there exists five basic competitive forces , namely , potential new comers , substations , buyers , suppliers and confrontation between existing competitors 根据美国著名的战略管理学者迈克尔?波特的观点,在一个行业中,存在着五种基本的竞争力量,即潜在的加入者、替代品、购买者、供应者以及行业中现有竞争者间的抗衡。 |